Leadership

Gold Key | PHR has placed a great emphasis on attracting and retaining the best talent in our industry.  Our executive leadership is composed of men and women who have learned our business from the ground up and seasoned veterans from some of the worlds’ most respected hospitality companies

 
 
 

 
 
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“It’s not the impressive buildings we construct that make this company great. It’s the heart of the people in this company that distinguish us as exceptional.” 

– Bruce Thompson, Chief Executive Officer 

bruce thompson

Chief Executive Officer

Bruce Thompson has been a leader in the travel industry for more than 30 years. His first venture grew to become the largest ski operator on the East Coast. That company evolved into Professional Hospitality Resources (PHR), as Thompson expanded into hotels and restaurants. In 1986, he entered the vacation ownership industry, co-founding the highly successful Gold Key Resorts. Today, his companies generate annual revenues exceeding $140 million and employ over 2,400 associates. Thompson's companies own and manage hotels, resorts, commercial real estate and restaurants in Virginia and North Carolina. In 2011, he launched a large mixed use development at the Virginia Beach oceanfront.

Thompson has been an ardent supporter of the travel industry, serving as a director of the American Resort Development Association (ARDA) and on the board of many tourism and development organizations. Thompson served for seven years on the Governor's Travel Advisory Committee, American Resort Development Association Board, Resort Area Advisory Commission, Resort Leadership Council, Virginia Beach Festivals Committee and the Virginia Small Business Financial Authority. He was chairman of Virginia Governor Bob McDonnell's Transition Team for Film and Tourism and was appointed to the Governor's Economic Development and Jobs Creation Commission. In July 2010, Thompson was appointed by the Eastern Virginia Medical School (EVMS) Foundation Board of Trustees to serve on the EVMS Board of Visitors. In recognition of his accomplishments in the timeshare industry, Thompson was awarded "Best Industry Leader" in 2012 by Perspective Magazine, the leading trade publication for the timeshare and fractional ownership industry.

Thompson is a vocal proponent of community service. Since 2008, he has organized the largest Walk to Defeat ALS efforts in that organization's history, raising more than $5 million to support the ALS Society, patient care and medical research. In 2009, he designed and secured funding for the world's first fully accessible oceanfront park for the disabled, JT's Grommet Island Beach Park and Playground for EveryBODY, which opened on the Virginia Beach oceanfront in May 2010. Thompson received the 2009 ARDA Ace Philanthropic Award, the 2009 Outstanding Community Visionary Award from Amerigroup Foundation, the Virginia Center of Inclusive Committees Humanitarian Award and Gold Key Resorts (a company piloted by Bruce Thompson) received the 2010 ARDA Ace Community Service Award. After many years in support of the Virginia Beach Neptune Festival, Thompson was crowned King Neptune XXXVIII in 2010. He is a member of the Hampton Roads Chapter of the National Multiple Sclerosis Foundation. In April of 2012, Thompson received the Lenora B. Matthews Lifetime Achievement Award from Volunteer Hampton Roads, recognizing his continued commitment to the community.

 
 
 

 
 
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bob howard

Chief Investment Officer

Mission:  To evaluate and manage the company's various assets and their contributions to the financial performance and return on the Company's investments and to seek out and evaluate new growth opportunities that will enhance the company's return on investment across its portfolio.

Experience:  Joined Gold Key|PHR in 1990 as Controller and subsequently promoted to Executive Vice President of Finance and Accounting in 1994, Chief Financial Officer in 2000, and Chief Investment Officer in 2010. For several years was with Ernst and Whinney in the corporate audit practice and with a regional accounting firm where he provided audit, tax and consulting services.

Education:  B.A. Accounting, Washington & Jefferson College.

Professional and Extracurricular:  Member of the Virginia and Tidewater Chapters of the Virginia Society of Certified Public Accountants. Recognized by Virginia Business among its "Super CPA" and "CFO of the Year." Served on the Fund Distribution Panel for United Way and the Tidewater Community College's Accounting Advisory Committee. Past member of the Executive Advisory Council to the Dean of Business and Public Administration, Old Dominion University, and past member of the boards of directors of a regional community bank and of Liberty Tax, Inc. (TAX).  Currently serves on the Board of Directors of the Virginia Lottery.

 
 
 

 
 
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brian carson

Chief Financial Officer

Mission:  Provide Gold Key|PHR Hotels and Resorts management with the financial tools to measure performance, cash flow planning and budgets at an extraordinary level of detail.

Experience:  Partner with Goodman & Company (now Dixon Hughes Goodman) for more than a decade, specializing in Corporate financial audits, financial reporting, income tax reporting and financial forecasting. Focused primarily on the timeshare, hospitality, hotel management commercial real estate and construction industries. Also worked in the firm's merger and acquisitions area.

Education:  B.S. Accounting, Virginia Tech.

Professional and Extracurricular:  A Certified Public Accountant (CPA), Charter Global Management Accountant (CGMA), Member of the Virginia Society of Certified Public Accountants, Leadership Hampton Roads, Tidewater Chapter of the Virginia Society of Certified Public Accountants and many other industry and trade associations. Currently serves as a Board Member of the Virginia State Board of Accountancy, the First Tee of Hampton Roads, and Virginia Beach Vision. Recognized by Virginia Business magazine among its Super CPA and CFO of the Year.

 
 
 

 
 
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Glenn tuckman

Chief Operating Officer

Mission: To developing and implementing strategic business plans, which focus on PHR’s core business growth, profitability, sustainability and cash flow. He will review opportunities to create operational efficiencies, as well as develop a business model that is transferable and expandable into new markets across the country.  

Experience: Senior Vice-President with Interstate Hotels and Resorts overseeing the staff operations for 420 hotels.  Prior to Interstate, Tuckman was with the private equity group HEI Hotels and Resorts.  Tuckman has also served as Senior Vice President of North American Operations for Starwood Hotels and Resorts. While at Starwood, he implemented numerous companywide training programs that lead to double digit increases in overall guest satisfaction for Westin and Sheraton hotels. During Tuckman’s four-year tenure there, the Environmental Protection Agency recognized Starwood as their energy partner for 2001 and 2002 due to the company’s aggressive strategies for saving natural resources. He was responsible for the development and role out of sixty programs including the Heavenly Bed and Westin Workout. 

Education: B.S. Hotel Administration, Cornell University

 
 
 

 
 
 
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Lee Westnedge

General Counsel

Mission: As General Counsel, Westnedge provides counsel on a variety of legal issues affecting Gold Key/PHR Hotels & Resorts and develops solutions to ensure legal objectives are met. Westnedge also is responsible for the engagement of outside legal counsel to Gold Key/PHR and coordinates and supervises their services.

Experience:
Westnedge joined Gold Key/PHR Hotels & Resorts in March 2013 after more than 11 years of experience in private practice. Before joining Gold Key/PHR, Westnedge was a principal with Fee Simple Legal, PLC, a commercial real estate and business specialized law firm, and an associate in the commercial real estate and finance practices of Hunton & Williams, LLP in Washington, D.C., and Williams Mullen, PC in Virginia Beach. After receiving his law degree, Westnedge served as a law clerk for United States District Court Judge James R. Spencer, Eastern District of Virginia, Richmond Division.

Education:
J.D., University of Richmond, School of Law, summa cum laude. B.A., English, University of Mary Washington

 

 
 
 
 
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bryan cuffee

Vice President of Development

Mission: To oversee all new real estate development projects for Gold Key|PHR.

Experience : Joined Gold Key|PHR in 1995 as an Accountant. Has been involved in every major development starting with Turtle Cay Resort in 1997. Helped form the Development Division in 2003 and became the first Development Director soon after. Named the first Vice President of Development in 2012.

Education: B.S., Norfolk State University. MBA, Old Dominion University. Certificate of Construction Management, Old Dominion University. Licensed Class A Building Contractor, State of Virginia.

Professional and Extracurricular: Member of the Towne Bank Leadership Alliance, Virginia Beach Planning Design & Review Committee, Tidewater Builders Association and National Association of Home Builders. Previously served on the Virginia Beach Resort Advisory Commission, as Treasurer of the Virginia Beach Development Authority and as a member of the Board of Trustees for the Virginia Aquarium. Appointed by former Virginia Governor Bob McDonnell and reappointed by former Virginia Governor Terry McAuliffe to the Norfolk State University Board of Visitors where he served as Vice Rector (Chair) of the board. Recently inducted into the CIVIC Leadership Institute’s Executive Class of 2020. Named three times to the Inside Business Power List as one of the top 75 people shaping and influencing Hampton Roads.

 
 
 

 
 
 
 
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Chuck Sass

Executive VP of Food and Beverage

Mission: To build award-winning, nationally recognized destination restaurants for Gold Key|PHR.

Experience: In 1987, Chuck moved to Virginia Beach and took the helm of The Ships Cabin Restaurant, bringing it up to its first Mobile 4 Star rating. He quickly became a familiar name by competing and winning several local and national chef’s competitions. Opened up his own restaurant as Chef Partner of a 60 Seat Bistro, where he again won several awards to include Best Chef in Hampton Roads in 1994. Joined Gold Key|PHR that year with the opening of Mahi Mahs Seafood Restaurant. Since then he has been involved in opening 21 Gold Key|PHR restaurants with the latest in 2020 located in the new Marriott Resort Virginia Beach Oceanfront.

Education: Culinary Institute of America, 1986

 

 
 
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Elizabeth Weller

Executive VP of Administration

Mission: Provide strategic talent acquisition, business process management and other human resources decision making to strengthen the Gold Key|PHR brand.

Experience:
Twenty-one years of demonstrated leadership in the hospitality industry with Gold Key|PHR. Previous 10 years at Air-A-Plane Corporation as Controller, and Staff Accountant for 3 years at Dixon Hughes Goodman, LLP.

Professional and Extracurricular:
Adjunct Instructor in Accounting at Old Dominion University, Treasurer for Children’s Hospital of The King’s Daughters, Treasurer for the Nauticus Foundation, Virginia Beach Hotel Association Board Member.

Education:
MBA in Accounting from The College of William and Mary, Mason School of Business. BA in Accounting from The College of William and Mary.